Nike Elevates Engagement in All-New NYC Store
With so much emphasis on Nike’s product and ad campaigns, it’s easy to overlook how much the sneaker company is investing in retail. It has just opened Nike NYC, using the massive new store as a proving ground not just for products but for customer engagement as well.
“While retail consolidation has not finished its course in North America, our growing Nike Consumer Experiences with Footlocker, Nordstrom, and other key partners are already driving higher growth rates as compared to non-differentiated doors,” says CEO Mark Parker.
US Self Storage Demand Rises, Yardi Matrix Reports
A report from Yardi Matrix shows that demand for self-storage space continues to be driven by growing secondary markets with solid employment gains that fuel in-migration, along with low-supply metros within large urban clusters.
Demand for self-storage space remains high in cities with strong population growth, such as Portland, Oregon, and Nashville, Tennessee. Millennials drawn by high-paying employment and students attending local colleges and universities have fueled new construction in Seattle and Boston, a historically underpenetrated market.

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