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For Metro, dunnhumby Is Still the One
Metro, the Canadian food and pharmacy retailer, has renewed its partnership with UK-based global customer data science firm dunnhumby. The companies have worked together for a decade. “With dunnhumby’s deep insights that are delivered by their customer data science platform, we have gained a better understanding of our customers and their shopping needs,” says Alain Tadros, VP of Marketing for Metro.
Acquisition Fuels National Gift....
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