Brands Dedicate Hours of Operations to Senior Customers
As brands across the country quickly adapt to support customers in this unprecedented time, some are taking extra measures to assist senior shoppers. Dollar General announced plans to dedicate the first hour of each shopping day to senior shoppers, starting today. Dollar General is strongly encouraging that the first hour of operations each day be dedicated solely for the shopping needs of senior customers, who are one of the groups most vulnerable to the COVID-19 Coronavirus. In keeping with the brand’s mission of “Serving Others,” Dollar General wants to provide these at-risk customers with the ability to purchase the items they need and want at the beginning of each day to avoid busier and more crowded shopping periods.

Additionally, Stop & Shop, a regional grocery chain in the Northeast, will begin offering special hours reserved for older customers. Starting on Thursday, the grocery store will only let customers ages 60 or older into its stores between the hours of 6 and 7:30 am. They will be allowed to enter before any other customers when the stores are at their cleanest, the company said. “Now, more than ever, it’s important we come together as a community to support each other during challenging times,” said Stop & Shop president Gordon Reid in a statement on Monday.

McDonald's to Close Dining Rooms in U.S.-Owned Restaurants
McDonald’s will close dining rooms at its company-owned restaurants in the United States and asked franchisees to do the same due to the Coronavirus outbreak. McDonald’s mentioned that it will continue to serve customers through take-out, drive-throughs, and delivery. “We’re going to do whatever is necessary to help every owner-operator and partner survive this crisis. We will not let you fail,” Chief Executive Chris Kempczinski said on Monday.

Chipotle to Host 'Virtual Lunchtime Hangouts' All Week
Chipotle wants to connect with its fans and deliver some much-needed positive vibes while all of us spend some time apart. On the Zoom meeting app, Chipotle is teaming up with famous brand super fans to host Chipotle Together, a virtual lunchtime hangout for 3,000 fans that will feature celebrity appearances/Q&A, exclusive content, and much more. Chipotle will be hosting one Chipotle Together session each day this week, and surprising and delighting select participants with free entrée codes in all video meetings.
Uber Suspending Shared Rides in the United States and Canada
On Tuesday, Uber suspended shared rides in the U.S. and Canada in an effort to limit the spread of Coronavirus. The pooled option, which allows riders to book trips at lower prices by sharing the car with up to three other passengers traveling in the same direction, has been disabled for users in both countries.  “Our goal is to help flatten the curve on community spread in the cities we serve,” senior vice president Uber Rides and Platform Andrew Macdonald said in a statement.
Loyalty Programs
Mister Car Wash Surpasses One Million Unlimited Wash Club Members
Mister Car Wash has announced a significant milestone – the brand has surpassed one million active members in its Unlimited Wash Club.  Since launching the club in 2003, the Tucson-based car wash operator has revolutionized the car wash industry and changed the way customers think about washing their cars. "Back then, it was a radical idea, and many people thought it was crazy," stated CEO John Lai. Members can take advantage of their membership by getting their car washed as much as they want, using convenient member-only lanes and having access to all Mister Car Wash locations across the country. Lai added, "We've proven that a car wash membership program is about much more than ease and convenience, it's about making members feel good every time they visit." And visit they do. With 326 locations, the nation's largest conveyor car wash company delivers more than 50 million clean vehicles every year.

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