Loyalty360 Reads: June 14 | Ike

Ike's Rolls Out Digital Overhaul
Ike's Love & Sandwiches has debuted a website and app upgrade as part of a digital overhaul. According to FastCasual.com, the 75-unit chain, based in San Francisco, now offers online ordering and a rewards system, and guests may view high-resolution sandwich photos and order from the menu, which includes vegan, gluten-free and meat options. The streamlined website also makes it easy for customers to find the nearest Ike's location, CMO Renae Scott said in a company press release.

"Our Marketing–Technology Stack has gone through a complete overhaul at Ike's. We're so excited to share our new and improved features with sandwich lovers and Ikesters," Scott said. "Between online ordering, ample rewards and beautiful photos, there are so many amazing benefits for consumers on Ike's new website and app."
Miami FC Drives New Community Engagement with GameOn Technology
The Miami FC, Miami's longest tenured professional soccer team, and GameOn Technology, the industry-leading conversational AI platform, announced today that the organization's official chat application is coming to Facebook Messenger during the 2021 season. Miami FC will be the first soccer club in North America to partner with GameOn Technology and launch their innovative product.

GameOn's ChatOS technology gives Miami FC the ability to chat with their fans, supporters, and members of the Miami FC Youth Academy in real-time, providing news, media and insights directly from the team.
This Father’s Day, Celebrate Your #GarageMoments with Advance Auto Parts
Whether dad is an automotive gearhead, novice or somewhere in between, treat yours this Father’s Day with a gift from Advance Auto Parts, a leading automotive aftermarket parts retailer.

Through June 20, motorists may enter to win the ultimate Father’s Day gift presented by Shell Pennzoil: a Ford Mustang, modified with performance parts by automotive customization shop Tommy Pike Customs. Enter to win by sharing a photo of a memorable DIY activity with a family member or friend on Twitter using #GarageMoments, #Contest and @AdvanceAuto. Additional prizes include an all-expense paid trip for two to the 2022 Pennzoil 400 NASCAR Cup Series race in Las Vegas and a $1,222 Advance Auto Parts gift card. For official rules and prize details, visit AdvanceAutoParts.com.
Planet Fitness Appoints Chief Digital Officer
Planet Fitness Inc. announced that Sherrill Kaplan had been appointed chief digital officer. Kaplan joins the brand this month leading the company’s digital vision and strategy, including the evolution of its mobile app, with a focus on consumer engagement, loyalty and a differentiated omnichannel experience. Kaplan reports directly to Chris Rondeau, CEO, Planet Fitness.

“Sherrill has a strong track record of leading digital acceleration efforts and enhancing consumer experiences for well-known consumer brands across various industries,” said Rondeau. “This appointment and newly created leadership role demonstrates our continued commitment to digital innovation and is a key part of our bricks with clicks growth

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