Loyalty360 Reads: July 5: Depop Enters Metaverse, McDonald’s Virtual Summer Camp, and More
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Depop Enters the Metaverse with The Sims Partnership Depop is partnering with The Sims to bring virtual clothing to the digital world, and encourage secondhand shopping in the physical one. The peer-to-peer resale platform is one of the first secondhand sites to dive into digital clothing and appear in a virtual world. In a new expansion pack, The Sims players can purchase Depop clothing with in-game currency, and will be rewarded for reselling their outfits via a new Sims app called Trendi, where they will determine pricing and promote....

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