Retail Yahoo eCommerce Embraces Cash-Back Rewards After recently launching its shopping platform, powered by Rakuten, Yahoo has added cash-back rewards. The rewards will be available for about 50 online retailers in the portal. Yahoo email users also will see alerts in their inboxes intended to push them toward specific high-value promotions. Additionally, Yahoo email users now have a tool within their mail app that allows them a dedicated “deals” view that filters all coupons users receive and notifies them of the most....

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