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Dickey’s Barbecue Pit Sees Growth Through Loyalty Program
Dickey’s Barbecue Pit launched its first ever cross brand loyalty promotion: the trio of Dickey’s Restaurant Brands including Dickey’s Barbecue Pit, Wing Boss and Big Deal Burger joined forces to help celebrate its loyalty program members. Each time an American athlete won a gold medal the Dickey Restaurant Brands emailed its loyalty members with a coupon good for either a complimentary item or a buy one, get one free coupon (BOGO). The online only program had over 17,000 people redeeming the offer of free pulled pork sandwiches, burgers, and chicken wings.
“We saw an over 40% increase in online transactions and were so happy to cross promote our brands and offer our loyalty members a delicious sandwich or wings while celebrating America’s athletes” says Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.
GasBuddy Joins Forces with PDI to Issue Quarterly C-Store Shopper Insights Report
Professional Datasolutions, Inc. (PDI) and GasBuddy issued their first joint report that examines how the pandemic has influenced shopping behavior in the $650 billion fuel and convenience industry.
The "Buddy Up: C-Store Shopper Insights" report combines GasBuddy consumer survey data from more than 15,000 convenience retail consumers across all key U.S. geographic locations and PDI consumer-buying data from 5,500 mid to large-size convenience retail sites across all key U.S. geographic locations from its Insight Cloud solution. The inaugural report's focus, The New Pandemic Consumer, utilizes this data to identify changes in C-store shopping habits from 2020 to 2021.
Coralville Hotel & Conference Center Reflagged Under the Hyatt Regency Brand
Marcus Hotels & Resorts announced that the Coralville Hotel & Conference Center has been reflagged as the Hyatt Regency Coralville Hotel & Conference Center, making it the first Hyatt Regency in the state of Iowa. The company assumed management of the newly flagged property on August 18, 2021.
To offer guests the elevated experience and amenities for which the Hyatt Regency brand is known, the hotel, which is owned by the City of Coralville, will undergo a phased renovation to include refreshed guestrooms and a new restaurant and bar concept to appeal to both travelers and local guests.
Uno Pizzeria & Grill Launches on Paytronix’s All-in-One Customer Engagement Platform
Paytronix Systems, Inc., the most advanced digital guest experience platform, today announced its partnership with Uno Pizzeria & Grill. The beloved Chicago-based brand has implemented the full Paytronix guest engagement platform, including Order & Delivery, Loyalty, and Data Insights. The partnership coincides with the rollout of a new Uno’s concept that captures the nostalgic look and feel of the original Pizzeria Uno, which was founded in Chicago in 1943.
With the all-in-one Paytronix platform, Uno Pizzeria & Grill delivers seamless guest experiences from order to payment, whether they happen on-premises, online, or through the Paytronix-built branded mobile app. The underlying layer of artificial intelligence powering these solutions provides the Uno’s team with new insights that can be used to surprise and delight guests time and time again.
Blue-chip Brands Flock to SummerSlam in Las Vegas
WWE announced an array of SummerSlam sponsors across the betting, gaming, wireless, beverage, beer, energy drink and credit card categories. The brands will leverage WWE’s robust television, social and digital media assets, and larger-than-life Superstars, leading up to and during WWE’s biggest event of 2021 – SummerSlam – this Saturday, August 21.
Sponsors for this year’s event include DraftKings, Victoria, 2K, Pure Life Purified Water, Cricket Wireless, C4 Energy, Credit One Bank and Wargaming.
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