Kmart is launching a new program where online reviews of video games will be displayed on store shelves, an initiative aimed at building ties between the chain’s online and in-store gaming fans.
Kmart, owned by Sears Holding Corp., announced the feature on its KmartGamer blog and in a live chat with gaming enthusiasts via Twitter.
New game reviews will be put on shelves every few months, Kmart said. In order to qualify, consumers have to be registered users of MyKmart.com and review games that are either new or are &ldquo....