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Globe Telecom recently introduced more enhancements to its MyRewards MyGlobe and TM ASTIGREWARDS loyalty programs on the back of strong interest and positive feedback from its postpaid and prepaid subscribers. My Rewards, My Globe and TM Astig Rewards launched GIMME POINTS—an innovative offer that allows subscribers to transfer or share their loyalty points earned.
GIMME POINTS promotes sharing between and among subscribers. This allows subscribers to earn more points and redeem loyalty rewards faster. All active prepaid and postpaid subscribers registered in My Rewards.
My Globe or TM ASTIGREWARDS can share and receive points. The GIMME POINTS offer is the latest innovation in the Globe loyalty rewards program, one of the biggest loyalty programs in the country.
“We want to forge lasting partnerships with our customers so we make our loyalty offers, best in class,” said Jay Beltran, Head of Loyalty and Customer Relationship Marketing at Globe Telecom, “Customers not only expect more value from the products and services they patronize but greater convenience in getting the offers.
We want our customers to feel that they are well taken care of. GIMME POINTS is in line with our thrust to give our subscribers the power of choice - what reward is most relevat to them and what they want to do with their loyalty points.”
Globe also expanded the number of partners for its MyRewards MyGlobe and TM ASTIGREWARDS loyalty programs for unparalleled choices for its customers. It now has growing network of partners with over 70 stores, restaurants, food outlets, hotels, gaming centers, boutiques and health, beauty and lifestyle establishments for discounts and other perks exclusively for Globe, Tattoo and TM subscribers.
As of end-July 2010, over 6.3 Million Globe Prepaid, Tattoo and TM subscribers have been actively using their points to redeem items from the reward programs. Redemptions are rising, with more subscribers opting for gadgets such as portable DVD players, LCD television sets and new phone devices, or telco service top-ups like Unli text and Astigtawag offers.
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