Firebirds Wood Fired Grill, the Charlotte, N.C.-based restaurant chain with 36 locations, has chosen digital gifting company CashStar to help deepen its customer engagement and experience. The CashStar platform will enhance customer loyalty by giving customers the best digital gifting experience that is integrated across desktop and mobile channels.
Ben Kaplan, CEO of CashStar, a leading provider of omni-channel digital gifting solutions for the world’s top brands, told Loyalty360 that digital cards are becoming increasingly more....