Omni-channel Customer Engagement Is Vital for Pier 1 Imports
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Pier 1 Imports CEO Alex Smith is confident that better customer engagement and customer experience will lead the company to omni-channel excellence. During the company’s third-quarter financial results conference call last month, Smith said that the transformation of Pier 1 Imports from the one of the most profitable bricks-and-mortar home specialty stores to “what we fully expect to be one of the most sophisticated and profitable omni-channel retailers continues,” according to a Seeking Alpha transcript. “We are....

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