Boyd Gaming Corporation is joining the iParty with the “B Connected Mobile”  app that is made to deliver customized offers and information directly to a customer’s iPhone, iPod Touch or iPad. The main idea is to extend the benefits of “B Connected,” Boyd’s player loyalty program, though membership is not required to use the app.

Among the things B Connected users will be able to access from the mobile app are:

  • Exclusive hotel, dining and gaming offers, including “Best Rates Available” on hotel rooms for B Connected members;
  • Instant access to event information,  schedules and special offers at all Boyd Gaming properties;
  • Real-time information on the spot –  when you visit a Boyd Gaming property;
  • Slot Search – that allows you to find Boyd Gaming casinos and your favorite machines, which are displayed on a casino floor map;
  • The ability to track B Connected point balances in real time; and,
  • The ability to make immediate hotel or restaurant reservations.

The next phase is tapping even more smartphone users and in that sense the company will bring the same application to the Android and BlackBerry platforms later in the year.

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