This year marks the 35th anniversary of Aeroplan, Air Canada’s loyalty program. To celebrate 35 years of loyalty, Aeroplan is launching a contest that will give 45 winning members a total of 38.5 million miles (for reference, the equatorial circumference of our planet is 24,901 miles).
 
Until September 25, Aeroplan is offering members two ways to win. Ten lucky members will have the chance to win 3.5 million Aeroplan Miles. In addition, 35 members will be able to win 100,000 miles. Members can register to enter the contest by going to aeroplan.com/35 and submitting their Aeroplan number.
 
“We’re excited to offer Aeroplan members a chance to make their dreams a reality with our biggest contest to date,” says Mark Nasr, Vice President, Loyalty and E-commerce for Air Canada. “Air Canada is working hard to make immediate and tangible improvements to Aeroplan, to give members more of what they love: value, ease and flexibility. This milestone celebration is part of Air Canada’s continued enhancements and improvements to the Aeroplan loyalty program as we move closer to the additional improvements coming with the relaunch of Aeroplan later next year.”
 
There will be ten grand prize draws of 3.5 million miles. After a member registers, every transaction with an Aeroplan partner counts as an automatic entry for the grand prize. Each time a member earns miles with any program partner; redeems miles for a flight, hotel stay, car rental, or merchandise; or donates miles via Aeroplan’s Member Donation Program, the member will be entered for one of these 10 grand prizes. Aeroplan-affiliated cardholders get 35 bonus entries if they make at least one transaction with their card during the contest period.
 
By spreading the world on social media, members can win one of 35 secondary prizes of 100,000 miles. Members can share pictures of dream trips, tag the people they would go with, and add hashtag #withaeroplan for a chance to win a secondary prize. Participants can post every day for more chances to win.
 
“As Aeroplan celebrates its 35th anniversary this year, our goal is to create Canada’s most rewarding loyalty program,” says Nasr. “We want to ensure members achieve their travel goals faster than with any other rewards programs in Canada. This contest is an important way to connect with our millions of members by offering exciting and unique ways to earn and redeem miles.”
 
In addition, Air Canada has recently announced changes to Aeroplan ahead of the program’s relaunch scheduled for 2020. These include: full refunds within 24 hours of booking, the option to refund flight rewards up to two hours before departure, a reduction of the aeroplan.com refund fee, and complimentary changes and refunds for Air Canada Altitude Super Elite 100K members.

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