CONTENT GALLERY

Tenerity is a provider of digital-first customer engagement and loyalty technology. The company’s loyalty and customer experience platform, Connect, helps brands build relationships with customers by capturing, refining, and acting on data. ...Read More

As a result of constantly increasing digital connection between brands and consumers, brands have access to an enormous amount of customer behavior and purchase data. However, for many the question is how to action on that data and leverage it in...Read More

Tenerity Launches New Digital Rewards ProgramTenerity announced the launch of its new digital platform. The Connect platform will power the new and improved Santander Boosts program. Santander Boosts utilizes the full suite of Connect and...Read More

Gone are the days of anonymous punch cards. Today’s customer loyalty programs incorporate sophisticated data segmentation efforts to better understand the end customer and purchasing patterns. Brands are working to personalize communications...Read More

When determining whether or not to incorporate an emotional loyalty program into an overall customer loyalty and marketing strategy, businesses need to be savvy about not only what their customers want and need, but what will encourage cooperation...Read More

Many businesses are incorporating emotional loyalty plans into their customer loyalty strategies; however, with the ever-fluctuating changes in consumer behaviors, it is challenging for brands to know the best approach to building the relationship...Read More

With loyalty programs saturating the market, it is more important than ever for brands to have a partner they can depend on to provide a unique way to stand out from the competition. Segmentation and personalization are a great start, but...Read More

As 2022 kicks off, marketers, loyalty teams, and supplier partners are diving into a new period of customer loyalty plans and projects. A new year always brings additional opportunities, but in the world of customer loyalty, it can be difficult...Read More

Over the past 18 months, many brands say that their loyalty and engagement practices were put to the test as their customer’s shopping habits and expectations changed. Those brands which had strong loyalty and engagement efforts point to...Read More