Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

Research & Reports


Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

The Ultimate Guide to B2B Promotions and Loyalty Programs

Loyalty programs and promotions have emerged as indispensable solutions for B2B companies seeking sustainable growth. By incentivizing repeat...

Loyalty Today


Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

How to Do Loyalty and Rewards Without Discounts

Nurturing customer loyalty means working consistently to find a higher share of shoppers’ hearts and minds — conveying value by...

Analyst Reports


Loyalty360’s Analyst Reports are designed to help brands and marketers navigate the plethora of vendors and providers in the market that support customer loyalty, customer experience and customer engagement strategies in any capacity.

Loyalty360 Analyst Report | Talon.One

As the association for customer loyalty, Loyalty360 publishes a variety of analyst briefs on different technologies and services in market...

Featured Technology


The Featured Technology page highlights some of the most impactful, innovative and effective tools and technologies in the market today for helping companies engage and retain customers.

Loyalty360 Featured Technology and Services | Talon.One

Company Type: Loyalty Management Platform, Customer Engagement and Experience Platform Talon.One helps its clients build, implement, and manage...



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Boosting Your Customer Data Strategy: How to Use Loyalty Data in a Cookieless Future

In light of the deprecation of third-party cookies, brands are facing a shift in how they gather and use customer data. This evolution requires a...


Talon.One is a flexible, headless promotion and loyalty engine for enterprises, providing best-in-class technology to power rich, automated customer promotion experiences — online, offline, in-store, or on mobile. Talon.One’s Campaign Manager lets business users build upon simple rules to offer fully...