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Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

PrizeLogic Chief Marketing Officer Discusses the Changing Customer Loyalty Space

As most brand representatives know, the customer loyalty space is changing. While transaction-based loyalty programs are still going strong, brands...

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

Back to School Engage Report Research and Real World Examples to Help Brands Better Engage With Consumers

When asked which category caused them the most stress, parents indicated anxiety across all major Back to School shopping categories. While...

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

The Ultimate Prizing Bracket

Inspired by the madness of NCAA basketball, the “Ultimate Prizing Bracket” pits popular incentives offered by brands as part of their...

4 Myths About Consumer Incentives
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