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Why We Need To Stop Talking About Winning Customers

  • September 04 2013
  • Resource: Supplier-Contributed Blogs

By Jeff Lautenbach, President, Customer, Financials and Suite, SAP CloudWhether you sell to consumers or to business users, the individuals you are trying to reach today are informed, connected and armed with influence. They can switch products...Read More

Unleashing The Power Of Patterns – From Pascal To Predictive Analysis

  • August 29 2013
  • Resource: Supplier-Contributed Blogs

By John Ward, Marketing Manager, SAP Patterns are powerful. They’re in numbers, public spaces, and hidden in sales data – and recognizing patterns in the world around us has been changing how we think for centuries.“It is not...Read More

Higher Education In The Digital Age: MOOCs — Insidious Threat Or Incredible Breakthrough?

  • August 19 2013
  • Resource: Supplier-Contributed Blogs

Massive online open courses (MOOCs) are threatening to knock higher education off its traditional autonomous hill with a far more flexible and accessible learning mode than anyone could ever imagine. The stakes are high and outcomes are unknowable...Read More

Does Your Future CEO Come From Marketing?

  • August 19 2013
  • Resource: Supplier-Contributed Blogs

Traditionally, the CEO has come from just about anyplace but marketing. Companies bent on operational excellence might look to their finance teams or their COO to take the top slot.  Organizations focused on innovation might look to a CTO...Read More

The Porsche 911 Turns 50 – And Runs Better Than Ever

  • August 19 2013
  • Resource: Supplier-Contributed Blogs

By David Trites, Marketing Director, SAP Source: Shutterstock Have you ever experienced the thrill of driving a Porsche 911? Just thinking about getting behind the wheel of one gets me excited. And this year there is even more reason to...Read More

How Analytics Is Transforming HR Into A Strategic Business Partner

  • August 16 2013
  • Resource: Supplier-Contributed Blogs

Big-Data is changing how every company department does business and human resources is no exception. I’ve written about the top ten technology trends impacting HR in 2014, and recently had the chance to talk with Mick Collins, Principal...Read More

Confessions Of A Professional Disruptor

  • August 15 2013
  • Resource: Supplier-Contributed Blogs

Change agent. Entrepreneur. Innovator. Incubator. Good disruptor/friend Chris Heuer calls them “Work Hacks.”  Whatever you call them, disruptors the world over have similar traits.  Good ones – the professionals –...Read More

6 Ways Numbers Can Lie To Us

  • August 09 2013
  • Resource: Supplier-Contributed Blogs

One of my few pet peeves in life is when I hear someone say “the numbers don’t lie!” While I understand and appreciate the use of fact-based information to support an argument, its application has become overly generalized...Read More

Smoothing The ‘Kinks’ In Your Omnichannel Strategy

  • August 07 2013
  • Resource: Supplier-Contributed Blogs

It’s well established that today’s consumers use multiple channels – mobile, Web, social media, in-store – when engaging with retailers. On any given day, a shopper might research a clothing item online, visit the...Read More

Top 5 Business Book Reads For Summer Holiday

  • August 06 2013
  • Resource: Supplier-Contributed Blogs

Besides being a great time to decompress, spend time with family, or just get away, summertime is a great time to catch up on your reading list.  Few of us want to sit on the beach with a languid tome on corporate organizational principles or...Read More

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