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Felix Rossknecht

Business Development Associate, Aimia

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What Influences Brand Loyalty in the Automotive Industry
  • March 01 2017
  • Resource: Loyalty Management

17.55 million consumers bought new cars in 2016 and as the advancements in technology lead to automotive innovations, the industry continues to propel in growth. But the rise in innovation is creating new factors automotive marketers must consider...Read More

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