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enrico ciampini

Digital Business Director
G+J/M

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Making Content Marketing Effective: Choose the Right KPIs
  • February 01 2016
  • Resource: Supplier-Contributed Blogs

I’m worried about the future of Content Marketing. According to the 2016 Content Marketing Benchmark Study, only 30% of surveyed marketers consider their programs effective, down from 38% the year prior. Organizations are spending more...Read More

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