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Customer Experience and Logistics Lead DHL’s Corporate Responsibility Efforts

  • January 31 2017
  • Resource: Leaders in Customer Loyalty

DHL Express was acquired by Deutsche Post in 2003 and while it is still primarily recognized as a package delivery firm, Deutsche Post DHL Group, as the company is now known, is a global provider of logistics services. “Since Deutsche Post...Read More

Lowes Maintains Brand Loyalty with Personality

  • January 27 2017
  • Resource: Leaders in Customer Loyalty

“We embarked on a journey to rebrand our stores and our culture about three years ago,” says Klaus WernerSenior Vice President and Chief Information Officer for Alex Lee Inc., owners of the Carolina-based grocery chain Lowe’s...Read More

Data Analytics Key to a Smooth Customer Journey Online and Off for rue21

  • January 26 2017
  • Resource: Leaders in Customer Loyalty

Based in suburban Pittsburgh, rue21 is a specialty retailer in the discount apparel space. In business since 1970, rue21, formerly known as Pennsylvania Fashions, has, of course, gone up against many competitors. Facing many of the same challenges...Read More

Brand Loyalty in the Long Term with Grane Rx

  • January 25 2017
  • Resource: Leaders in Customer Loyalty

A big part of long-term care, or LTC, is pharmaceutical support. While many LTC facilities are experts in a variety of disciplines, managing all of the various medication-related needs of patients can be daunting. Grane Rx seeks to bridge this gap...Read More

Technology Moves Customer Experience Forward at Capital One

  • January 24 2017
  • Resource: Leaders in Customer Loyalty

Capital One has always had exceptional customer service, but bringing many of its capabilities in-house, combined with several strategic partnerships is enhancing the overall customer experience. David Spraker, the company’s Senior Director...Read More

Focus on Mobile Drives Loyalty at NPR

  • January 23 2017
  • Resource: Leaders in Customer Loyalty

National Public Radio was established in 1971 and has since become synonymous with the term public radio. However, NPR has many competitors including American Public Media, Public Radio International, WNYC Studios, and more. All of these entities...Read More

Online Selection Meets In-Store Customer Experience in Today’s Retail Climate

  • January 20 2017
  • Resource: DailyNews

Not long ago, marketing was largely built around a bandwagon approach: Wear this, drink this, eat this, do this because you know everyone else will, and you don’t want to be left behind, do you? Years later, the message sent by retailers...Read More

As Media Consumption Changes, Advertisers Must Work Harder (and Smarter) to Engage Customers

  • January 19 2017
  • Resource: DailyNews

Traditional advertising—things like print and TV ads—may not be dead, but they are almost certainly on life support. With the inundation of marketing from seemingly all angles, customers have become desensitized and, worse, disengaged...Read More

How BJ’s Wholesale Club Builds Member Retention and Employee Engagement

  • December 30 2016
  • Resource: DailyNews

Editor’s Note - This story was originally published in March's Loyalty Management Online, and is part of Loyalty360’s “Best of 2016.” We wish you and your family a happy holidays, and will return to our regular content...Read More

Brand Loyalty a Creative Tradition for Crayola

  • December 29 2016
  • Resource: DailyNews

Editor’s Note - This story was originally published in October's Loyalty Management Online, and is part of Loyalty360’s “Best of 2016.” We wish you and your family a happy holidays, and will return to our regular...Read More

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