2026 Incentive Strategy Roadmap — Mile 3
For decades, rebates have been one of the most powerful—and most frustrating—tools in the incentive marketer’s playbook. They drive behavior at scale, influence purchase decisions, and deliver measurable lift. Yet for participants, rebates have often felt slow, opaque, and unnecessarily complicated.
In 2026, that tolerance is gone.
Participants now expect rebates to function like the digital experiences they....