Big Bets on Big Partners: A Q&A with Panera Bread on Personalizing the Customer Experience with Amazon One
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Panera Bread started as a community bakery in St. Louis, MO in 1987. The bakery’s focus on sharing bread grew the brand from a single store to 2,100+ locations across the U.S. and Canada. From its initial secret sourdough started, Panera has built a menu of baked goods, soups, salads, sandwiches, and more with a focus on serving delicious, fresh, and clean food.   Alongside its menu offerings, Panera has one of the largest and most successful loyalty programs in the U.S. The....