CONTENT GALLERY

Confirmit wanted to find out how CX (Customer Experience) practitioners could develop a holistic approach to their domains through tactics such as improving the survey and re-evaluating KPIs, and exploration of new and additional technologies...Read More

Truly listening to customers is such a crucial imperative for loyalty marketers everywhere. But, truly listening won’t do any good for a brand’s customer engagement/customer loyalty efforts without knowing how to respond to those...Read More

It seems that everywhere you turn these days in the loyalty marketing world there are references to mobile and its positive impact on the customer experience. Officials at Confirmit realize this all too well, which is one of the main reasons it...Read More

Venerable retailer J.C. Penney has endured for 114 years and has generated considerable brand loyalty during that time, but, so much of its national appeal almost came completely undone during a 17-month period from November 2011 through April...Read More

Customer engagement via social media is no longer a “fluffy” concept, according to Karine Del Moro, Vice President, Marketing, at Confirmit. Del Moro discussed this burgeoning concept, along with other customer loyalty topics, with...Read More

One of the overarching keys to attaining true customer loyalty is to be able to develop emotional connections with consumers. It’s easier said than done, but Confirmit was recently named by Temkin Group as one of eight innovative vendors...Read More

Sarah Simon, VoC Consulting Director at Confirmit, is a new motorcycle rider and she sees a correlation between her hobby and the challenges loyalty marketers faced with their customer experience initiatives. Confirmit hosted a webinar in May...Read More

To truly connect with customers, brands must first truly understand their customers. This is not always an easy task. But there are a host of new technological innovations that are helping this customer engagement process become manageable. And...Read More