PayPal launched a loyalty program for its top buyers called PayPal Advantage, and is giving them special benefits such as dedicated customer service representatives. Members of the program also receive faster dispute resolution, a 3% discount on all tickets purchased through StubHub, Promotion Previews (“hear about seasonal offers before anyone else), and Special Rewards such as cashback offers and merchant discounts.
Jim Bruene from NetBanker.com explained the program from a buyer’s perspective- it’s....