Denver, CO - February 1, 2011 -Paybefore has chosen Mocapay as a 2011 Paybefore Awards winner in the Best Business-to-Consumer or -Employee category for its partnership with Wow Bao.  Mocapay was selected from a record number of entries from around the world.  
 
“We are pleased to be selected as a winner in this year’s Paybefore Awards,” said Doug Dwyre, president, Mocapay. “We continue to strive to deliver secure mobile solutions to merchants and retailers that engage consumers, and the recognition from Paybefore validates those efforts.”

Paybefore Awards, now in its fifth year, is the most prestigious recognition of excellence in the worldwide prepaid and stored value card industry. The awards are presented annually by Prepaid Media, whose Paybefore publications are the leading source of industry information for the global prepaid community.

“Paybefore Awards were created to celebrate the innovators in our industry who are using prepaid to transform payments with ever-more efficient and accessible products,” said Loraine DeBonis, Paybefore editor-in-chief.
 
“Our industry is growing rapidly because of companies like Mocapay, who continually improve their products and services or create new ones,” she continued. “We are proud to recognize its contributions to advancing the prepaid industry.”
 
Wow Bao partnered with Mocapay in 2010 to implement a mobile marketing solution within its Chicago-based restaurants. Using Mocapay’s mobile platform, Wow Bao has been successful at offering real-time mobile comp cards in promotional and customer service related situations.  

 “The partnership with Mocapay has provided us an additional channel to engage with our restaurant guests,” said Geoff Alexander, president of Wow Bao. “Through this relationship we have been able to bolster our marketing and customer service efforts using our guest’s mobile phones. We look forward to an ongoing relationship with Mocapay.”

About Mocapay
Mocapay is a mobile platform for innovative merchants that offers an integrated marketing and sales solution to enhance the lifetime value of a customer. The platform addresses merchants’ need for a new channel that will broaden their reach to customers anytime, not just at the point of sale, encourage purchases and build a stronger brand affinity.  Based in Denver, Mocapay is a privately held, venture funded company founded in 2006. For more information, visit www.mocapay.com

About Paybefore
Paybefore is the leading information provider to prepaid and stored value industry professionals, offering the latest news, commentary and analysis. Paybefore’s family of industry publications include: Paybefore.com™, a searchable online news and information portal; Paybefore News™, daily news briefs delivered electronically; Paybefore News International™, a weekly compilation of prepaid news and events from outside the United States; Paybefore Update™, a downloadable e-newsletter delivered 20 times a year; Paybefore Legal™, a downloadable e-newsletter covering the legislative, regulatory and judicial developments in prepaid, as well as feature articles by leading attorneys in the field; Paybefore Magazine™, a biannual print publication featuring in-depth articles on the opportunities, challenges and trends in the global prepaid and stored value industry; and the only industry directory, Paybefore Buyer’s Guide™, available online and in print. Visit us at http://www.paybefore.com.

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