Offering mobile payments capabilities enable companies to build relationships with their customers as well as providing them with a convenient payment option, Kevin Vine, interactive manager of Dunkin’ Donuts, told an audience during a panel discussion at the 5th Mobile Contactless Payments Innovations Conference in Chicago on Tuesday.
John Theiss, vice president of merchant sales for ISIS, agreed that one of the major values in providing consumers with a mobile payments app is providing them with choice – they can still....