Customer-centric Approach Brings Clear Image to Shutterfly
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Customer-centricity is often a goal for many marketers, but might only serve as lip service. At Shutterfly, its committed customer-centric approach has paved the way for a great customer experience and ever-increasing customer loyalty. “From an innovation and differentiation point of view, we are focused on maintaining our customer-centric approach and unwavering commitment to high-quality, design-forward products and services,” Shutterfly CEO Jeffrey Housenboldon said during the company’s April 29 first-quarter earnings....

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