The Snow League, the professional winter sports league dedicated to snowboarding and skiing and founded by athlete Shaun White, recently announced that Marriott Bonvoy is the league’s official hotel and loyalty partner. The league will be launched by White, with kick-off planned on March 7 to 8, 2025 in Aspen Snowmass. Star athletes will attend the inaugural event, which will include state-of-the-art venues and engaging competitions.
The Snow League CEO Omer Atesmen said, “We are excited to partner with Marriott Bonvoy as a founding sponsor of our new league. Marriott Bonvoy’s dedication to creating exceptional experiences worldwide aligns perfectly with our vision for this league, and we look forward to working together to inspire fans and athletes around the world.”
Marriott International EVP & Chief Customer Officer Peggy Roe said, “The Snow League is set to be the next global sports phenomenon and Marriott Bonvoy members will have unparalleled access to its debut season. Travel brings fans closer to the action, whether that is music, culinary, adventure, or sports. Marriott Bonvoy’s mission is to provide our members with access unlike any other and we know this partnership with Shaun and The Snow League will be unforgettable.”
Marriott Bonvoy has a strong history of providing exceptional guest experiences and is ready to enhance The Snow League’s introductory season through first-rate hospitality and unforgettable fan experiences that celebrate the culture of snowboarding and freeskiing. With the launch of four exclusive Marriott Bonvoy Moments experiences for the event, members can redeem points from travel and everyday purchases. The packages offer unique perks such as a private mountain experience with White, a three-night stay at W Aspen, VIP accommodations to the Marriott Bonvoy suite during the inaugural Snow League event, and more. More details can be found at moments.marriottbonvoy.com.
Marriott Bonvoy will also provide athletes with opportunities to experience its suite of hotel brands and experiences throughout Season One. The platform will also co-host championship parties and other events during the season.
Learn more here: https://moments.marriottbonvoy.com/en-us/moments/18644