Loyalty360 Reads: December 19th, 2018

Portland Trailblazers Make Exclusive Experiences Affordable
 
When it comes to professional sports marketing, exclusive and unique experiences usually carry a luxury connotation. But that doesn’t have to be the case. The Portland Trailblazers have begun to sell limited run posters that are unique to each game.
 
Each print is designed by a local graphic artist and a portion of the proceeds from the posters (which cost a mere $12 each) fund the team’s charitable foundation. These prints have become collectibles and fans are obsessing.
 
The Death of the Dollar Menu?
 
The fast food industry is all about delivering a budget dining experience. Junk food giants duke it out to see which can offer the most sodium and saturated fat for the least amount of cash. Or, at least, that’s how it worked up until this point.
 
Some now argue that dollar menus are on the way out. Various approaches to maintaining the wallet-friendly practice appear to have failed. We embark on a bold, new epoch. Be prepared with a few extra bucks, lest ye succumb to hunger.
 

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