Loyalty360 Reads: December 27th, 2018

Three Types of Amazon Buyers. Is their Loyalty a Given?
To no one’s surprise, Amazon has dominated e-retail this holiday season. But survey data suggests that there are ways that competitors can lure shoppers away from the e-commerce giant. You can garner considerable insight to the behaviors of Amazon’s shoppers by looking at the various categories of Amazon shoppers, loyal and otherwise.
 
Amazon Faces Its Own Limitations in Physical Retail
E-commerce has frequently encountered challenges when attempting to branch out into brick-and-mortar territory. Early indicators are showing that Amazon’s acquisition of Whole Foods has not proven successful. The brand’s venture into the grocery venture might find it unprepared, but there is also reason to believe the company will turn things around.
 

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