FlockTAG, which uses NFC-based technology to build loyalty programs and “microeconomies” with networks of local businesses, expects to concentrate its near-term growth in the Midwest, though the company may look to move into larger cities than where it is currently.
The company, which started in Ann Arbor, Mich., also has a presence in East Lansing, Mich., Champaign, Ill., and Columbus, Ohio, all Big Ten college towns. The college demographic is very receptive to the technology and the idea of close-knit relationships....