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Banks now face the need to rebuild customer loyalty as a new survey shows over half of regional and rural Australians have lost faith in their bank and many believe change is necessary.

In a recent survey of 1040 rural and regional Australians conducted by OurPatch, a community web portal, over half of respondents claimed to have lost faith in their bank, with almost 40 per cent considering changing to a different bank.

An overwhelming 84 per cent of people surveyed believe that banks should be regulated and held accountable by a government body.

Director of OurPatch, Simon Van Wyk said, “It’s a real issue that the majority of rural and regional Australians don’t trust banks to operate independently. Either a regulating system needs to be introduced, or banks need to seriously reevaluate their processes.”

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