ALLENDALE, N.J., Aug. 15, 2011—3GTV Networks™ (www.3gtv.com) has announced that it will be extending its shelf-edge device capability to include near field communications (NFC). NFC becomes the latest addition to the growing list of communication tools supported by 3GTV’s first-of-a-kind, in-store digital backbone infrastructure.
“With NFC, 3GTV continues our commitment to provide marketers, retailers, and third-party services with simple, digital solutions for improving the ways they connect to shoppers....