Bio
Sarah is a career insights professional with 18 years of experience in the feedback industry. She is highly consultative and collaborative, with creative problem solving skills to overcome hurdles and bridge gaps.
Specialties include VoC architecture, service mapping, developing linkages to business performance, reduction of customer defection, results analysis and communication, with expert survey design skills. Sarah’s passion is operationalizing Voice of Customer insights to drive Customer Experience optimization.
Currently, she serves as a Senior Solutions Consultant at Confirmit, where she uses in-depth needs analysis to architect new feedback initiatives from scratch, and runs diagnostics on existing programs to optimize structure and function to yield business insight.
Prior to joining Confirmit, Sarah served as Manager Program Design at Allegiance, where she used a consultative approach to understand and map client requirements in order to blueprint a VoC (CX, VoE, Partner, Research, etc.) program meeting unique business needs. Her first time working for Confirmit she managed several strategic client accounts as a research consultant. Before joining Confirmit, she was a senior project manager at boutique market research consultancy TechFocus Research. Sarah was the client-side researcher for more than three years at software solutions provider FrontRange Solutions and also worked for web-survey pioneer IntelliQuest as a research analyst.