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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
One cannot deny that inflation, although cooling, will continue to be a significant concern for consumers in the foreseeable future. However, brands that leverage technological advancements and adopt an omnichannel approach have an opportunity to...Read More
Credit card loyalty programs are an essential marketing tool for credit card companies. These programs allow customers to earn points for each dollar spent, which can then be redeemed for various rewards such as travel, merchandise, or cash back...Read More
At its core, pay with points is a loyalty program feature that allows customers to redeem their accumulated points for rewards, discounts, or even cash-back on purchases. It is a popular feature among loyalty programs, as it provides customers...Read More
It is the start of 2023 and if there is one topic I get involved with the most in conversations it is around Artificial Intelligence (AI) and its latest iteration, the AI chat-bot ChatGPT.
Once you use ChatGPT, it does initially have a new...Read More
In all of my years in the loyalty industry, the last few years have been the most tumultuous. The old adage, ‘the only constant is change’ looks to be the norm for the next few years as well.With many businesses adopting new...Read More