Supplier-Contributed Blogs

Mission: Loyalty — The Secret Behind Experiential Rewards

Jessica Mizerak, Antavo , Antavo | March 28 2023

If you ask a person about the most cherished memory they had as a loyalty program member, it’s unlikely that they would say “It’s that time I got that $10 coupon”. That&rsquo.

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Club Rip Curl: A Membership Program That Rewards Surfing

Barbara Kekes-Szabo, Antavo , Antavo | March 01 2023

For a surfer, nothing beats the feeling of riding the waves. Just imagine a customer experience where members are rewarded for what they love, not just what they buy. Rip Curl, the &ldquo.

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Mission: Loyalty — Using Loyalty Program Promotion to Boost Adoption

Jessica Mizerak, Antavo , Antavo | February 23 2023

It’s a great sign when a loyalty program has loads of members, right? Yes! Having high enrollment is an important goal in most loyalty programs. Some words of warning, however: achieving.

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Understanding the 5-Step Consumer Decision Making Process

Barbara Kekes-Szabo, Antavo , Antavo | February 03 2023

Have you ever considered that the most important stage in the sales process might not be when a customer hands over their money? When it comes to purchasing a product or service, customers go through.

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Mission: Loyalty — Finding the Right Loyalty Program Technology

Jessica Mizerak, Antavo , Antavo | January 30 2023

The technology behind loyalty programs is like the lab coat-wearing scientists in a spy organization. They might be in the background, but at the end of the day, it’s their cool gadgets that.

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Mission: Loyalty — Increase Engagement and Reduce Dormancy in Your Loyalty Program

Jessica Mizerak, Antavo , Antavo | January 23 2023

Creating a loyalty program requires a lot of resources, so it’s very important to follow through. Customers will enroll fast in the beginning if your message is right, but real success comes.

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Integrating a Headless Loyalty Program: Technology Explained

Tamas Oszi, Antavo , Antavo | January 13 2023

Following the hyperjump in eCommerce adoption, companies that could make rapid and sweeping changes in customer retention and digitalization managed to emerge successful, while many sleeping giants.

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Mission: Loyalty — The Best Loyalty Programs That Inspire

Jessica Mizerak, Antavo , Antavo | January 06 2023

What are the best loyalty programs out there today? Every company can go and make something wonderful, which is unique and unlike anyone else’s. But there’s so much to learn from the.

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Mission: Loyalty — Build Trust and Incentivize Data Sharing With Your Loyalty Program

Jessica Mizerak, Antavo , Antavo | December 07 2022

I thought that being a Secret Agent would convince people to open up and share their personal information with me. It turns out it’s not that easy…people tend to be quite sensitive.

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Mission: Loyalty – Loyalty Program Mistakes That Shrink Your ROI

Jessica Mizerak, Antavo , Antavo | December 02 2022

While undercover, I asked a lot of people about running loyalty programs. Based on their answers, loyalty programs are such an easy concept. “I just give my customers points for the money they.

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Mission: Loyalty – 14 Innovative Loyalty Program Ideas to Stand Out

Jessica Mizerak, Antavo , Antavo | November 18 2022

If there’s anything I’ve learned since becoming a secret agent for loyalty programs, it is that nothing tops the power of an innovative idea. As such, I dedicated my very first.

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Mission: Loyalty – The Trailer Is Here…

Jessica Mizerak, Antavo , Antavo | October 30 2022

Hello, I’m Secret Agent Jess… but you can just call me Jess. I joined Antavo back in 2016 and have been writing about loyalty for a long time. I’ve even been in a few videos!.

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