Supplier-Contributed Blogs

Achieving Synergy And Success In Cinema Loyalty With Marcus Theatres

The Movio Team , Movio | July 17 2017

Marcus Theatres is a staple in the North American cinemascape - which doesn’t come as a surprise given the company’s focus on excellence and “Making ordinary days extraordinary.

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Enrich Your Data for A Holistic Understanding Of Your Loyalty Members

Matthew Liebmann , Movio | July 05 2017

As a moviegoer, I often defy assumptions about my age and gender, and I’m sure you do, too. For example, Hidden Figures is my favorite movie this year but the average age of the.

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Using Personalized Rewards To Encourage Loyalty

Olivier Reynaud-Guerrini , Movio | May 31 2017

Everybody loves a reward - especially if it’s something you really want! Delivering personalized rewards that your loyalty members will actually use doesn’t have to be mind-boggling, and .

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Taking The Leap With Data-Driven Marketing

Sarah Lewthwaite , Movio | May 24 2017

Over the past few years, I’ve witnessed the cinema industry starting to take a leap forward when it comes to big data. Discussions have evolved from initially questioning the need for data, to.

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Top Trends To Future-Proof Your Loyalty Strategy

Sarah Lewthwaite , Movio | April 27 2017

To ensure the value proposition of your loyalty program is relevant, compelling and effective, it’s important to maintain an eye on trends in the loyalty marketing space. At Movio, we are.

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Showcase Cinemas Targets Better Loyalty Performance

Tiana Meintjes , Movio | March 24 2017

In 2014, Showcase Cinemas made the decision to add Movio Cinema to better leverage Aloha Loyalty and improve the performance of its loyalty program, Starpass. Since October of that year, Showcase.

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Pushing the boundaries of cinema experience with VOX Cinemas

Ashleigh Davis , Movio | March 21 2017

VOX Cinemas is known for its emphasis on innovation and unwavering customer-centricity in the Middle Eastern region. Since launching in 1999, they have grown to 243 screens across UAE, Lebanon, Oman,.

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Low Cost, High Payoff: 6 Ways To Thank Your Loyalty Members

Tiana Meintjes , Movio | February 27 2017

You’ve provided your loyalty members with a product, service or experience they can rely on, but is that enough? Offering a great service is the perfect way to begin, however the process.

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2017 Marketing Trends And How To Use Them

The Movio Team , Movio | February 23 2017

What happens when three marketers, one graphic designer and a data scientist put forward the 2017 trends they are most looking forward to? You get inspired! We asked some of the Movio Crew to share.

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