Achieving Synergy And Success In Cinema Loyalty With Marcus Theatres

  • July 17 2017
  • Resource: Loyalty Today
  • The Movio Team

Marcus Theatres is a staple in the North American cinemascape - which doesn’t come as a surprise given the company’s focus on excellence and “Making ordinary days extraordinary” mantra. Since coming onto the scene in 1935...Read More

Enrich Your Data for A Holistic Understanding Of Your Loyalty Members

  • July 05 2017
  • Resource: Loyalty Today
  • Matthew Liebmann

As a moviegoer, I often defy assumptions about my age and gender, and I’m sure you do, too. For example, Hidden Figures is my favorite movie this year but the average age of the audience is almost 10 years older than I am, with two...Read More

Using Personalized Rewards To Encourage Loyalty

  • May 31 2017
  • Resource: Loyalty Today
  • Olivier Reynaud-Guerrini

Everybody loves a reward - especially if it’s something you really want! Delivering personalized rewards that your loyalty members will actually use doesn’t have to be mind-boggling, and ‘loyalty codes’ in Movio Cinema, or ...Read More

Taking The Leap With Data-Driven Marketing

  • May 24 2017
  • Resource: Loyalty Today
  • Sarah Lewthwaite

Over the past few years, I’ve witnessed the cinema industry starting to take a leap forward when it comes to big data. Discussions have evolved from initially questioning the need for data, to how and what data to capture, to now being more...Read More

Top Trends To Future-Proof Your Loyalty Strategy

  • April 27 2017
  • Resource: Loyalty Today
  • Sarah Lewthwaite

To ensure the value proposition of your loyalty program is relevant, compelling and effective, it’s important to maintain an eye on trends in the loyalty marketing space. At Movio, we are always exploring fresh ways in which to connect and...Read More

Showcase Cinemas Targets Better Loyalty Performance

  • March 24 2017
  • Resource: Loyalty Today
  • Tiana Meintjes

In 2014, Showcase Cinemas made the decision to add Movio Cinema to better leverage Aloha Loyalty and improve the performance of its loyalty program, Starpass. Since October of that year, Showcase Cinemas have operated Starpass with Movio Cinema...Read More

Pushing the boundaries of cinema experience with VOX Cinemas

  • March 21 2017
  • Resource: Loyalty Today
  • Ashleigh Davis

VOX Cinemas is known for its emphasis on innovation and unwavering customer-centricity in the Middle Eastern region. Since launching in 1999, they have grown to 243 screens across UAE, Lebanon, Oman, Egypt and Qatar, with Bahrain, Kenya and Kuwait...Read More

Low Cost, High Payoff: 6 Ways To Thank Your Loyalty Members

  • February 27 2017
  • Resource: Loyalty Today
  • Tiana Meintjes

You’ve provided your loyalty members with a product, service or experience they can rely on, but is that enough? Offering a great service is the perfect way to begin, however the process shouldn’t end there. If you want great customer...Read More

2017 Marketing Trends And How To Use Them

  • February 23 2017
  • Resource: Loyalty Today
  • The Movio Team

What happens when three marketers, one graphic designer and a data scientist put forward the 2017 trends they are most looking forward to? You get inspired! We asked some of the Movio Crew to share their thoughts on the coming year's most...Read More

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THE LOYALTY PULSE SURVEY

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Do you feel there is a lack of competitive benchmarks, technology metrics, objective technology assessments, or shared industry terminology that hinders your ability to effectively implement CX efforts?