In-Depth Exclusives

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Loyalty360 In-Depth Exclusives are 1-on-1 interviews with industry leaders in the customer loyalty space. Each interview is unique to Loyalty360, and contains brand insights that can’t be found anywhere else.

Sony Embraces Segmentation and Personalization in Customer Loyalty

Recently, Loyalty360 spoke with Suzanne McDonnell, Senior Marketing Manager of Sony to discuss her role at the company, what loyalty innovations...

Sony Corporation

Sony Corporation is a leading manufacturer of audio, video, imaging, game, communications, key device and information technology products for the consumer and professional markets. With its music, pictures, interactive entertainment and online businesses, Sony is uniquely positioned to be the leading electronics and entertainment company in the...

Our Members

Pam Naprstek ,
Sony Card Marketing & Services Company

Stacey Brickman ,
Vice President

Steven Fuld ,
Senior Vice President, Marketing

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