This summer, bakery chain Panera is asking its rewards members what “Era” they are in. The “More is More” Era initiative offers members a chance to dive into a summer of “endless refreshment” and a chance to win prizes.
The New Era menu rolled out earlier this year, and customers can take advantage of value-focused options—some under $10—featuring sandwiches and salads at participating locations. Unlimited Sip Club members will also enjoy a summer of savings with new members offered three months free on the monthly membership program for those who sign up prior to June 30, 2024.
On Instagram, brand fans have a chance to win Panera sweatshirts and e-gift cards—but hurry—the limited-time sweepstakes ends on June 5, 2024. Instagrammers can enter by liking and commenting on the brand’s post and naming the “Era” they are in, such as the “comfy clothes and coffee runs” era or the “summer picnics and iced tea” era.
Panera reminds customers and loyalty program members that in addition to the sweepstakes and summer deals, they can still enjoy the iconic You Pick Two® and Panera Value Duets menu options and Family Feast value meals.
Learn more about MyPanera® Rewards here:
https://www.panerabread.com/en-us/mypanera/meet-mypanera.html
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