The Challenge to Define Loyalty

  • March 22 2013
  • Resource: Daily News
  • Jim Tierney, Loyalty 360

ORLANDO -- The challenge right now is to define loyalty, according to Mark Johnson, CEO and Chief Marketing Officer for Loyalty 360, during his Thursday general session, “Building Long-Term Customer Relationships: Understanding and...Read More

Balancing Personalization with Privacy

  • March 22 2013
  • Resource: Daily News
  • Jim Tierney, Loyalty 360

ORLANDO -- Scott Robinson, Senior Director, Loyalty Consulting & Solutions, for Maritz Loyalty marketing told attendees at his Thursday session, “From Cool to Creepy: Balancing Personalization with Privacy,” that 94% of respondents...Read More

Key Account Management Strategies Guide B2B/Client Relationships

  • March 22 2013
  • Resource: Daily News
  • Jim Tierney, Loyalty 360

ORLANDO -- For Craig Hendrix, Business Intelligence Director and Head of the Customer Feedback Team at Quintiles, partnering with ORC International and focusing on Key Account Management (KAM) strategies has solidified and refined the company...Read More

Omnego Inc. Powers “Scrubs & Beyond” New m-Commerce Mobile App for 2-way Communication with Customers

  • March 22 2013
  • Resource: Daily News
  • Omnego Inc

Scrubs and Beyond carries merchandise catering to busy healthcare industry professionals. They recently added a mobile app to their online catalog, retail and mobile web channels to leverage their mobile web asset and to develop a more engaging...Read More

Starbucks Plans to Double Loyalty Card Membership By End of 2013

  • March 21 2013
  • Resource: Daily News
  • Jim Tierney, Loyalty 360

Starbucks plans to double its loyalty card membership by the end of this year, according to Adam Brotman, the company’s chief digital officer. During the company’s annual shareholders’ meeting on March 20, Brotman said the My...Read More

Heartland Payment Systems® and LevelUp on a Mission:

  • March 21 2013
  • Resource: Daily News
  • Heartland Payment Systems

First National Mobile Payments and Merchant Services Partnership Brings Revolutionary Payments Solution to Merchants and Consumers Across the CountryHeartland Payment Systems (NYSE: HPY), one of the nation’s largest payments processors...Read More

Gamification Isn’t About “Slapping Badges on Everything”

  • March 21 2013
  • Resource: Daily News
  • Jim Tierney, Loyalty 360

ORLANDO – Barry Kirk, Senior Director Digital Strategy, for Bunchball, told attendees at the 6th annual Loyalty Expo that too many loyalty programs look alike and there needs to be differentiation spearheaded by engaging experiences. During...Read More

Workshop Sessions, Opening of Exhibit Hall Highlight Loyalty Expo Day 1

  • March 21 2013
  • Resource: Daily News
  • Jim Tierney, Loyalty 360

ORLANDO – The 6th annual Loyalty Expo kicked off on Wednesday with four interesting workshop sessions, the opening of the Exhibit Hall, and hundreds of conference tote bags packed with several pieces of compelling items – who could...Read More

Make a Difference and Be Your Company’s Billy Beane

  • March 21 2013
  • Resource: Daily News
  • Jim Tierney, Loyalty 360

ORLANDO – Billy Beane, general manager of the Oakland Athletics who was credited with revolutionizing how baseball players are evaluated, received an injection of notoriety in the past two years after the release of “Moneyball,&rdquo...Read More

Future of Mobile? In the Moment Engagement

  • March 21 2013
  • Resource: Daily News
  • Jim Tierney, Loyalty 360

ORLANDO – Bob Gold, CEO of Gold Mobile, related a recent experience to Loyalty 360 regarding a visit to a “semi- fast food restaurant.” “They wanted me to tell them what I thought of my experience by going to their website...Read More

Displaying results 9821-9830 (of 10000)
 |<  <  979 - 980 - 981 - 982 - 983 - 984 - 985 - 986 - 987 - 988  >  >| 
Membership and Pricing

Videos and podcasts

Membership and Pricing