Loyalty360 Reads: Ike’s Love & Sandwiches Enhances CX With Hearts, Rewards, and Sweepstakes, Survey Shows Gen Z Wants Food Transparency, and OneAir Unveils Loyalty Program 

Ike’s Love & Sandwiches Enhances the Customer Experience with New Rewards Program 

Ike’s Love & Sandwiches has announced a new loyalty program called "Ike’s Love." Members can earn “Hearts” with every order, adding a spicy twist to their dining experience. As customers accumulate Hearts, they progress through tiers like “Friend Zone,” “Inner Circle,” and ultimately “Ike’s Lovers,” where the rewards get even sweeter. The more frequent the visits, the faster customers earn perks, with each level unlocking new surprises and exclusive benefits. A unique feature of Ike’s Love is the “Spin the Bottle” game, where customers win a prize with every order. Whether dining online or in-store, they can score rewards like free drinks, chips, discounts, or a full combo meal.  

The mastermind behind Ike’s, Ike Shehadeh, said, “There’s nothing I love more than seeing people fall head over heels for me, I mean, my sandwiches. Ike’s Love is about creating that spark in every interaction, in every bite, and letting that spark grow into a beautiful long-term relationship.” 

In celebration of the new program, Ike’s is offering a grand prize. One lucky winner and a guest can win an all-expenses-paid trip for two to New Orleans, complete with game tickets, hotel stay, and sandwiches with Ike himself. Customers who join the Ike’s Love program before November 15 will be entered to win.  

Watch this Instagram reel as Ike Shehadeh talks about the benefits of joining the Ike’s Love loyalty program. 
 

Survey Shows Gen Z Demands Transparency in Food Sustainability 

According to a survey conducted by YouGov for Whole Foods Market, Gen Z consumers place a high degree of importance on sustainability and food quality. The study, which explored food, grocery, and health shopping preferences, surveyed 1,023 U.S. adults aged 18 to 27, and 70% of respondents support climate-smart agricultural practices. Additionally, just over half (55%) of Gen Z consumers are willing to pay more for environmentally sustainable products and prefer brands focusing on locally sourced or low-impact foods. The survey also highlights Gen Z’s emphasis on food quality, with 80% prioritizing it in their purchasing decisions. The study found that 70% of respondents are prepared to spend more on high-quality products.  

Whole Foods Market CEO Jason Buechel said, “Prioritizing a positive climate impact while continuing to meet our rigorous Quality Standards is part of our identity at Whole Foods Market. It’s not just what we do, it’s who we are as a company. As Gen Z generates a higher demand for environmentally conscious products, we have continued to increase our efforts toward climate-smart agriculture and responsible sourcing practices. This generation gives me great optimism as we continue to protect our food systems for future generations to come.” 

Further findings indicate that Gen Z consumers are calling for greater transparency regarding sustainability, with more than 60% reporting feeling stronger about ingredient transparency and food sourcing than they did five years ago. Other significant insights include a growing concern for reducing food waste and a strong link between brand loyalty and social responsibility.  

Unlock more insights from the study here. 
 

OneAir Introduces Cash Rewards Loyalty Program for Travelers 

OneAir is introducing its Cash Rewards loyalty program to enhance the customer experience for travelers. The program is designed to offer travelers enhanced value, flexibility, and convenience. Through OneAir Cash Rewards, members can earn up to 10% back on hotel stays, flights, and insurance bookings, providing significant savings and making travel more rewarding. 

OneAir CEO Rahul Ramadoss spoke about the company’s dedication to enhancing the customer experience, stating, “OneAir is committed to providing our customers with the best possible travel experience. The OneAir Cash Rewards program offers more value and flexibility than any other loyalty program in the industry. Our customers now enjoy greater savings, peace of mind, and the freedom to use their rewards on their terms.” 

OneAir Cash can be used like currency, and rewards never expire. Members can redeem rewards anytime on any booking. In addition to earning cash rewards, members enjoy exclusive discounts of up to 60% on highly-rated hotels and flights across the globe. There are also no restrictions or blackout dates. 

Learn more about the OneAir Cash Reward Program here. 

 

Read More on Trends, Updates, and Industry Leaders     

 

Original Article Links: 

Ike’s Love & Sandwiches Launches New Rewards Program 

Gen Z Is Hungry for Transparency in Food Sustainability and Quality Amid Climate Concerns, According to New Whole Foods Market Survey 

OneAir Launches Groundbreaking OneAir Cash Rewards Program, Setting New Standards in Customer Loyalty 

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