Industry Contributed Research

Loyalty programs are no longer just retention tools. When designed and managed effectively, they become powerful profit engines that drive revenue growth, optimize spend, and improve long-term financial performance. This report examines how...Read More

Loyalty programs cost and it’s time for payback. Learn how a new blend of existing tech will help revolutionize money movement to deliver faster, deeper intel on purchases and unlock more value.Read the E-Book Here.Read More

As fintech adoption accelerates, customer loyalty has become one of the most decisive drivers of long-term success. But creating meaningful loyalty isn’t as simple as offering points or cashback. Today’s users expect experiences that...Read More

Unlock the strategies  top brands use to win  the holidays. Nearly half of holiday shoppers start early. Leading brands don’t wait — they plan ahead and turn the holiday rush into their biggest growth opportunity.  ...Read More

Based on insights from 50+ leading brands, this study reveals the key forces behind emotional connection and loyalty plus how you can apply them.Learn why emotional connection is emerging as a defining factor in customer loyalty.Explore how it...Read More

78% of consumers say they are uncomfortable with today’s pace of change.In an era defined by uncertainty, marked by economic turbulence, shifting technologies, and cultural polarization, this stat sets the tone for the 2025 loyalty landscape...Read More

Has martech failed marketers? Marketers aren't using their tools. They don't feel confident with AI. They can't even find their audiences. Why? Hightouch's latest report found that most of the time, the issue is data. Unpack...Read More

AI is Everywhere, and it’s shaping how companies compete. Every executive we surveyed confirmed their organization uses AI. The industry has moved past experiments into scaled impact. AI is embedded into workflows, fueling efficiency...Read More

Win the season with Kobie’s annual Holiday Guide, designed to help leading brands prepare for and surpass consumer expectations throughout the holidays. Break through the noise of discount fatigue and attention share by applying...Read More

In the QSR industry, loyalty programs must do more than deliver discounts—they need to drive repeat visits, encourage digital adoption, and capture actionable customer insights. The 2025 State of Customer Loyalty Reportfrom Loyalty360...Read More