As the race to make loyalty program enrollment and participation easier continues, Scotiabank has taken another step in improving mobile capabilities and creating a seamless experience for its customers. Through a partnership with Points, customers of the bank can now access balances of 18 loyalty programs, including Cineplex’s SCENE program, which is now available on mobile financial institutions exclusively through the Scotiabank portal.
"It's an exciting time in the financial industry as banks continue to innovate....