PENN Entertainment, Inc. is enhancing the ESPN BET Sportsbook experience with the introduction of FanCenter, a major new feature coming this summer. The innovative update is designed to blend users’ passion for fantasy football with personalized betting options, creating a seamless connection between ESPN’s fantasy ecosystem and the ESPN BET platform.
FanCenter will serve as a hub for users within the app, offering fans an experience shaped by their individual preferences. By linking ESPN accounts, users will see betting opportunities tailored to their favorite teams, players, and fantasy football rosters.
PENN Entertainment Chief Technology Officer and Head of Interactive, Aaron LaBerge, said, “FanCenter introduces a completely new level of personalization for ESPN BET players and represents our biggest product leap yet. It taps into our players’ fandom in smart, creative ways while connecting seamlessly with ESPN’s industry-leading fantasy football platform. This is what sets ESPN BET apart, and football season is the perfect time to roll it out.”
Among its central features is a “For You” section that highlights player props, game lines, and custom parlays based on each user’s activity and favorites. Another tool is the Fantasy Bet Builder, aligning wagers with a user’s fantasy roster front and center, making it easier to support their lineup. FanCenter also offers a simple path to view current Mint Club promotions and rewards.
Complementing the in-app updates is the new “Find a Bet” function in the ESPN Fantasy app, which will help users identify betting options tied to their fantasy team and transfer those selections directly into an ESPN BET bet slip.
With over 13 million players last year, ESPN Fantasy Football remains the top fantasy sports app and continues to deepen its connection to ESPN BET’s growing sportsbook.
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