Best Western Hotels & Resorts’ loyalty program, Best Western Rewards, has earned a top five ranking in the US News & World Report’s Best Hotel Rewards Programs list. This marks the seventh consecutive year that BWR has received this recognition, which honors the value it brings to the program’s members.
“It is an honor to see BWR recognized by US News & World Report for the seventh year,” says Dorothy Dowling, Senior Vice President and Chief Marketing Officer for Best Western Hotels & Resorts. “We are committed to providing travelers with a rich rewards program that delivers real value. As part of this commitment we are constantly evolving the program, offering new redemption options and superior benefits to our members. We are proud to see that these enhancements are delivering the perks that today’s travelers are looking for.”
This recognition is the latest for BWHR’s revamped BWR program. BWR’s tagline—Go.Get.Rewarded.—reflects BWHR’s commitment to “delivering an exceptional customer experience through a simplified, meaningful, and rapid rewards program.” As part of the program’s ongoing refresh, BWR members can enjoy more benefits than ever, including:
Rich Rewards
BWHR is committed to providing travelers with one of the richest rewards programs in the industry, with enhanced point earning opportunities and perks. BWHR offers a loyalty program in which rewards points do not expire due to account inactivity, and members, in the current revamp, earn gift cards redeemable with shopping, entertainment, gas, and airline partners. BWR members earn points with each stay that can be redeemed for free nights at any Best-Western-branded hotel worldwide, with no blackout dates. Members also have access to special rates of up to 10 percent off every night.
Instant and Rewards
As part of the BWR refresh, members are given instant rewards on every stay. Additionally, the “Status Match. . .No Catch” program allows members to instantly have their status matched with other hotel loyalty programs upon enrollment.
Elite Members, Elite Rewards
In addition to enjoying the perks and benefits of BWR, elite members also receive elite rewards. Upon arrival, elite members are given a choice of a “Thank You” gift or bonus points. A digital membership card enables BWR members to access their membership number, point balance, current tier level, and exclusive deals and offers. These new benefits let travelers maximize their stays across all Best Western brands.
BWR has emerged as an award-winning powerhouse in recent years, and this seventh consecutive recognition by US News & World Report is a welcomed addition to the brand’s award-winning track record.