Is direct mail really dead? Not according to Sean Bannon, Business Development Manager at EnvyPak, whom Loyalty360 spoke with recently. He believes that his company’s solutions are as much a part of the customer loyalty space as any service or technology provider. Its state-of-the-art mailing solutions enable brands to connect with consumers in unique, cost effective ways that drive real results.
In addition, Bannon focuses on a few foundational techniques to help his company succeed. Bannon believes that brands need to know....