Circle K is
celebrating America’s upcoming 250th birthday with a nationwide summer campaign focused on fuel discounts, rewards, and charitable giving. The company kicked off the promotion with a special Fuel Day on May 7, offering customers at participating locations across the United States discounts of up to 40 cents per gallon between 4 p.m. and 7 p.m. local time. Members of Circle K’s Inner Circle loyalty program received early access to the savings earlier in the day.
The promotion also introduced the “Fuel Your Summer Sweepstakes,” giving Inner Circle members the opportunity to win free fuel throughout the summer. Through July 4, 250 winners will receive Circle K gift cards through weekly drawings. The company is using the campaign to encourage more customers to join its free Inner Circle rewards program, which offers ongoing fuel discounts and other perks through the Circle K app, website, and in-store enrollment options.
Circle K North American Operations Executive Vice President, Louise Warner, said, “America only turns 250 once, but our commitment to delivering real value for our customers is every day. At Circle K, every visit counts, and this summer, we’re showing up with real, tangible savings across fuel, food, and more to make every stop a little more affordable for the people who count on us.”
As part of the summer-long celebration, Circle K is also partnering with the Children of the Fallen Patriots Foundation, which provides college scholarships to military children who lost a parent in the line of duty. The company pledged to donate a portion of Fuel Day profits, up to $250,000, while also collecting customer donations in stores through the end of June. Circle K and PepsiCo will also contribute an additional joint donation to support the organization’s mission.
Beyond fuel discounts, Circle K is expanding the campaign with additional seasonal deals on food and car washes. Participating stores will offer a $2.50 meal combo that includes a Roller Grill item and a drink, along with discounted budget-tier car wash packages.
Learn more about the celebration and joining the Inner Circle loyalty program here.