BMO has officially launched Blue Rewards, a new loyalty program designed to help Canadians earn more value from their everyday spending. The rollout marks the completion of BMO’s transition from the AIR MILES program, with existing AIR MILES balances automatically converted to Blue Points at the same value. Built around flexibility and convenience, Blue Rewards allows members to earn and redeem points across a growing network of travel, retail, dining, and digital partners, while maintaining a simple, unified rewards structure.
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