Popular dating apps are not the only mobile add ons that are encouraging users to “swipe right” these days. On Thursday, BJ's Wholesale Club today announced that members can swipe right and build a wish list of products on the new discover feature of its mobile app.
The feature lets shoppers explore new products and easily swipe right to add to a wish list or left to dismiss a product.
Rafeh Masood, Senior Vice President and Chief Digital Officer at BJs, discussed the app.
“Our app brings the....