Less than a decade ago, driverless cars were little more than a sci-fi pipe dream. As the work of automakers around the world continues, however, these automated driving machines are already beginning to hit the roads. Google’s automated cars, for example, have already accumulated 1.3 million miles of driving. Customer experience begins with an exceptional product, and companies offering the best driverless cars will reap the rewards of unmatched brand loyalty.
This extreme shift in the customer experience will certainly take some....